Balancing your real estate business can be challenging.
It's almost like a three ring circus when it comes to managing your past clients, your current customers, and your future prospects. One major problem is that when you get busy with existing customers, you automatically focus your attention and most your time on them. Unfortunately, you begin to neglect past clients and stop prospecting for new clients and new business.
Here's one suggestion:
Lets keep you in front of potential buyers, sellers, renters, investors, and prospects in your local area, even while you're swamped and buried with existing business and customer tasks. Your past clients are online leaving rave reviews about how great you are which enhances and increases your future referral business, all-the-while you're still keeping up with your marketing/advertising efforts and future prospecting endeavors.
This a just one simple way and solution to making your real estate marketing easier and more effective. See what agents at companies like Century 21, Coldwell Banker, Keller Williams, Prudential, RE/MAX, Windermere, and others have to say. They are successfully doing this in their areas and can probably shed more light on this than I can, so reach out to them.
I truly believe that if you want to grow your online business, reach more consumers that are online and using mobile, and connect with prospects needing your products, tools, and services, then you have to be willing to market and advertise yourself and your business strategically, and in the places where your marketing efforts and dollars can make a difference.