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Google's New In-Page Analytics - How Do You Use Stats?

Google Analytics - New In-Page Analysis and Advanced Segments

These are some of the most powerful tools on the web when it comes to analyzing your blogs and sites. Monitoring the traffic and visitors your content attracts is very useful.  You've created some great Blogs and webpages, added some of the coolest links and tools known to man (in your but what items and things are people really searching for, then clicking on when they find them? 

How are your visitors using your blog or site?  Which products are they clicking on?  Which options are they really using?  How are they finding you and then navigating around the page or pages?  C'mon, wouldn't everyone want to know? Of course they would. I just took a look at one of my sites to see what In-page analytics would look like?  I have to admit that it's much easier to get an overall overview with this new feature.

Charts and graphs can be difficult at times to digest, maybe more folks will use these tools now.

The new Google In-page analytics makes it much easier to review than the existing graphs and charts.  We may think that the hyper-links and anchor text in our blogs and websites are the greatest and coolest, or that they are placed properly on the page or layout, but what if there were a way to improve your clicks, views, and increase your business by analyzing your stats and traffic? That's exactly why I wanted to share this with you.

Google analytics has been around for quite some time and the Analytic team at Google must keep improving this tool if they want to stay around too. One thing I think many of us forget is that just because a product or tool exists and we've been using it for some time, there are usually research and development teams in the background continually trying to improve and make these tools and products better.

Creating great sites, blogs and content is only part of the challenge with today's on-line marketing and advertising. Understanding what your targeted audience is looking for, finding, and then utilizing is an even more challenging task. Tools like Google Analytics make it so much easier to keep refining your content and adjusting things to get the maximum amount of traffic, and continue to provide the best value from your site.  

"Here's another great tool and Google feature that may help you "analyze" your way to on-line success."




"Learn More. Get More. Do More. Be More."

Comment balloon 17 commentsBrad Andersohn • December 06 2010 02:55PM


Time to get back in there and take another look.  Thanks for sharing this info!

Posted by Amy Jones Group, 4 Time BEST OF OUR VALLEY Winner (South East Valley - almost 10 years ago

Am I crazy?  I thought you can't get that anymore.  Can anyone sign up to see their google analytics?

Posted by Christina ONeal, Realtor - Ripon California (At Home Real Estate Group) almost 10 years ago

More good info to explore.

Posted by Cindy Jones, Pentagon, Fort Belvoir & Quantico Real Estate News (Integrity Real Estate Group) almost 10 years ago

Thanks for the review. We discussed it today at Houston Rain Camp.

Posted by Anna Dovger, Home Staging -The Woodlands, TX (Add Value Home Staging LLC, 281-704-6607) almost 10 years ago

Brad, thanks as always for sharing some great info. I'll have to check this out. Hope all is well at Zillow.

Posted by Dan and Amy Schuman, Luxury Home Specialists (Howard Hanna Real Estate Services) almost 10 years ago
Thanks for sharing all the great info.
Posted by 'The Diamond Group' 'A Cut Above The Rest', Lubbock Texas Real Estate (The Diamond Group @ Keller Williams) almost 10 years ago

OH BOY!  This is too sweet!  Thank you so much for the tip.  Thought I was going to bed but I guess not :)

Posted by Renée Donohue~Home Photography, Western Michigan Real Estate Photographer (Savvy Home Pix) almost 10 years ago

Very cool!  Checking this out now...


Posted by Justin Dibbs, REALTOR® - Ashburn Virginia Homes for Sale (Pearson Smith Realty) almost 10 years ago

Brad - I like this new visualization method that Google has developed to share analytics information.  Thanks for highlighting it for us.

Posted by FN LN almost 10 years ago

Thanks for the post Brad,

I have tried to hook up the Google Analytics, but don't seem to know how to do it.


Posted by Phil Leng, Phil Leng - Retired (Retired) almost 10 years ago

Have been meaning to check that out... thanks for the nudge!

Posted by Caroline Gosselin (Prominent Properties Sotheby's International Realty) almost 10 years ago

Thanks John.

Amy - I'd do that every couple weeks if possible.

Christina - yes, anyone can sign up for Google Analytics for free.

Cindy - have fun, hope it helps.

Anna - sorry I couldn't make it to the RC in Houston this year, I'm sure you had a great time. :-)

Dan and Amy - things are going great!

Elizabeth - thanks for reading and commenting.

I knew you'd love this Renee, nice to see you too! ;)

Justin - there's a lot more to see when you get there.

Marc - I like it, I'm used to these charts but this way seems to give me a different perspective on the data.

Phil - I wrote a post about it before, I think it only works on your AR Outside Blogs, not your internal AR blogs.

Caroline - I only push if I have to.  lol~  Thanks. :-)

Posted by Brad Andersohn, ActiveBrad - 707.646.1876 (Executive Director of Education at eXp Realty) almost 10 years ago

Thanks for the information. I was not even aware that this new look at analytics.

Posted by Troy Pappas, Virginia Beach Home Inspector (Safe House Property Inspections) almost 10 years ago

Brad you amaze me all of the time.  I miss you at AR University. Although it is still so wonderful.  I am just such a dummy at this and if there was a RainCamp here in the DC area every month, I would be there.  Thank you so much for sharing all of your knowledge in so many areas. 

You are my hero!  Deb

Posted by Deb Harshman, REALTOR & ASPMaster Stager, The Selling Advantage (Long and Foster - Christie's International Real Estate & Owner of Staged Home Decor) almost 10 years ago

Oh yes, I forgot to tell you, I love the new photo. What a gorgeous couple you make!


Posted by Deb Harshman, REALTOR & ASPMaster Stager, The Selling Advantage (Long and Foster - Christie's International Real Estate & Owner of Staged Home Decor) almost 10 years ago

Thanks Deb, I hear Steven is doing a pretty good job holding down the AR University. 

I have been quite busy building the new Zillow Academy this last quarter and hope you'll stop by to see some of our classes, speakers, and training schedule there as well. Hope you and your loved ones have an awesome Holiday Season.  :-)

Posted by Brad Andersohn, ActiveBrad - 707.646.1876 (Executive Director of Education at eXp Realty) almost 10 years ago

Brad, Thanks for the update on Google Analytics.  Also, looks like your settling in at Zillow.  Congrats, and thanks for keeping us up to date.

Posted by Eric Anderson, Fort Bragg Military Relocation Services, Fayettevi (Eric Anderson Realty Group) almost 10 years ago